When it comes to promotional stuff and creative output for your company, hiring a third-party production company could be your wisest choice. However, this can get pretty confusing, especially if you do not know what you are looking for in one.
Today, we will discuss what you need to find in a service production company to help you with your video production needs.
See Some of Their Samples
I’m pretty sure you know this already, but there are a couple of things that you should look for upon seeing the company’s video samples. First, watch their video samples and see if the lighting feels right. If the people in it look washed out, then chances are this is the way your people will look in your video, too.
Another thing that you should look out for is the editing. Do the cuts and transitions feel natural and not forced? This will tell you whether or not the people behind the video has a lot of experience and is good with what they do.
Call Their Past Clients
If you can see some testimonials on their webpage, then go ahead and take advantage of those. Read about their past customers’ experiences and see if what they are saying are positive. You can also try calling or emailing them if you want to ask additional questions.
This way, you can gauge if a company is worth giving a shot.
See If They Have What You Need
If you feel like you can relate to their videos and you have the same vision, then it would be worth taking a shot. Interview them to get a feel of what their vision is. You can also try discussing what you need from them and ask for suggestions and creative input.
Some of the questions that you can ask them may include the following:
- How long have you been in the industry?
- What types of videos do you make?
- Which companies have you worked with in the past?
- How do you communicate with your clients?
- How do you manage your time?
- When can you deliver the finished draft?
By asking these questions, you can gauge whether they are the right fit for the project or not.
Remember that communication is key when looking for a video production company to work with.